top of page
BRANDING
1/3
“Identity is cause;
brand is effect.”
Larry Ackerman
Branding is the process of giving a meaning to a specific organization, company, products or services by creating and shaping a brand in consumers' minds.
STRATEGY
1/3
“However beautiful the strategy,
you should occasionally
look at the results.”
Winston Churchill
Any example of a strategic plan must include objectives, as they are the foundation for planning.
bottom of page